
A Local Search Case Study From InTune Marketing
See why a home service company’s calls increased 108% and website traffic rose 53% despite modest map-ranking fluctuations during a major location transition.
InTune Marketing is the experienced AI-focused human-led marketing agency behind Local Authority Engine, helping service-area businesses, home services companies, senior care providers, and local businesses improve visibility across Google, Maps, AI search, and answer engines.
With an overwhelming number of platforms from which to choose, how do you decide where to allocate spend?
When your platforms don’t talk to one another, how can you effectively optimize across channels?
With so many plates to keep spinning, how do you know which ones are growing your business?

The landscape of digital advertising is having a moment. Say goodbye to 3rd party data and move towards a COOKIE-LESS experience online. There has been a major push for better consumer privacy protection in the last few years. Or at least more transparency about what information companies are collecting about users.

Simply put, Your personal brand and your company’s brand page on the world's largest social media platform should be a priority for every business. Business to Business Marketing (B2B) and Business-to-Consumer (B2C) strategy across both your personal and brand page requires an in-depth approach. If you understand the impact LinkedIn can have on your brand, congratulations!

Whether your Business to Business (B2B) or Business to Consumer (B2C) or Direct to Consumer(DTC), engaging with your audience during the customer journey requires a targeted approach. Of course, you think of social media first, Facebook, Instagram, and LinkedIn.

You are on an entrepreneurial mission to save the world! Well…maybe not such high aspirations but definitely feel like you’ve got the chops, you’re hungry and ready to roll out your product or services. This is a defining moment in road-mapping your success. Don't miss this all-important opportunity to give yourself the best chance to succeed

How well does your website tell the Brand Story that causes people to choose your company over your competition? The holy grail is providing a Customer Experience (CX) that is easy to navigate and prides content in a manner that is understandable and speaks to solving the consumer pain point or provides a moment like “I must have this”.

How well does your website tell the Brand Story that causes people to choose your company over your competition? The holy grail is providing a Customer Experience (CX) that is easy to navigate and prides content in a manner that is understandable and speaks to solving the consumer pain point or provides a moment like “I must have this”.

Google Business Page (GBP) or what used to be called Google My Business (GMB) is no longer optional — it's truly an essential part of any business's online presence and often the first place customers look for up-to-date information about your company ...













See why a home service company’s calls increased 108% and website traffic rose 53% despite modest map-ranking fluctuations during a major location transition.

AI SEO Tools Create Content. Local Authority Engine Builds Local Authority. AI has changed the marketing conversation for local businesses. Business owners are now hearing about AI SEO tools, AI content platforms, AEO, GEO, answer engine optimization, generative engine optimization, and AI visibility. Some of these tools are useful. They can help create drafts, organize topics, speed up research, and support

West Paces Ace Hardware is a neighborhood hardware store located at 3535 Northside Parkway NW in Atlanta, Georgia. Like many local retail businesses, its ability to be found online directly affects customer calls, website visits, direction requests, and in-store traffic. When nearby customers search for hardware, tools, paint, key duplication, home improvement supplies, or a trusted local hardware store, Google Search
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